So you want to create an unforgettable event? Look no further - we have a few top tips here to help you out!
Before you go out and book any sort of music or entertainment you must decide on a venue. Find a venue that suits your audience. Look at the scope of your event and decide what capacity is needed and accompany this with the type of license needed to throw such an event (if applicable). Think about access – is it easy? Can you get there by public transport? Is there parking?
Take a step back and get to know your venue, think about storage, where will your audience be situated? Where will you put your entertainment and any AV equipment? If you choose an outdoor venue, keep in mind that no one can control the weather - ALWAYS have a plan B, you might event want to consider a venue with a ‘rain back-up’!
Who are your audience? Are you looking to entertain students, mid-twenties or above? Find the genre of music associated with that age range and roll with it. You can never cater for every demographic in a single sitting so make sure you choose wisely and stick with it.
Take a look at some of the largest events today, what do they all have in common? They offer safe, exciting entertainment to all their attendees, from amazing live music performances, exceptional comedy or even an intense light show with a DJ set. Once you have found your perfect venue, research the audience that you wish to target and locate existing market trends which are popular with your audience. A Famous Band/Artist, DJ or popular local band? Make sure whoever you choose are competent and undertake a thorough sound check!
So there you have it, a few tips on how to create an unforgettable event.